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Here the key is to only have content that is already approved, visible to users and contains the right metadata.

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You can also use the full potential of each asset by reusing content, photos, audios and files that are still relevant for the company, because you won’t reproduce or recreate assets which you already have in one central place. By making sure that only the right assets are available, misunderstandings, duplicates and time-consuming research are avoided. This goes also for optimized workflows and collaboration between your different departments and with external partners. In this sense, a DAM can become a strong ally for a more frugal and mindful way of working. By keeping your assets “clean”, you’ll also dramatically improve your resource management: Less is more in this matter: Don’t waste your time and headspace on content, which is not really crucial for your business goals. Remember: clean space will drive to a clean mind and obviously a simpler research, which turns out to be a real energy saver.

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Are you already using the archive area? Well, then, it is time to face the truth with step 2: assets that have been archived and are not being used anymore should be deleted. Also archive assets that are not used or invisible to most users, contain unknown rights, have poor quality or include ex-employees. This is a “safe space”: Your assets are still there, but they are not clogging your other categories. Define a timeframe that works for your company, let’s say six months or 1 year and if an asset has not been used for this amount of time, it has to go to the archive area. Like in “real life”, making batches works quite fine in this case: Divide your assets into those which you are using on a regular basis and those which you are not.

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And even if not everyone deals with thousands of images per day as some of our customers do, a regular cleaning is mandatory! Here are our tips on how to tackle the situation: ‍ DAM spring cleaning in your asset departmentsīy constantly adding visuals to your DAM, content can add up quickly. A DAM solution enables you to use, and more importantly, to reuse your marketing assets rapidly and is a huge money and time saver in the long run. The good news is that when you are utilizing a Digital Asset Management solution, you already saved yourself a lot of headaches by not wasting your time searching for images, photos, files, audios etc. The same applies even more for the tools you use on a daily basis.

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We all know the positive effects on our professional performances when we are working on a clean desk without distraction. Or like the saying goes: Clean mind=clean space. While back then, spring cleaning was strongly codified and ritualised, in today’s societies, we are a bit more free about the “how”, and we care first and foremost about the“why” behind this tradition: Decluttering is proven to have beneficial impacts on your ability to focus, organize yourself and also your moods. Research has shown that the traditional spring cleaning has been around for centuries and is rooted in Jewish, Iranian and Chinese culture. So, channel your inner Marie Kondo and let’s get ready for a deep DAM spring cleaning. In this article, you will learn how you can tidy up and restructure your DAM and why it is important in order for your solution to be efficient. Spring has sprung: Many of us see this period of the year as the perfect moment to declutter their houses, but as a Digital Asset Management user you should know that your DAM needs a bit of cleaning from time to time as well.

Declutter thesaurus